Yes, it’s a promotion. And, no, you don’t need to be holding a ticket on an Alaska Airlines flight in order to take advantage of the offer:

If you’re heading to Seattle-Tacoma International Airport on today or tomorrow, Dec 23 or 24, you may be able to get a free ride to the airport courtesy of Alaska Airlines and on-demand car service Uber.

During the two-day promotion, Alaska Airlines will pay for one ride, up to $50 (if the ride is more than that, you pay the difference), to shuttle travelers to the airport in a Uber town car.

Here are the details from Alaska Airlines:

Travelers can request a ride through the Uber application, which is available
for Android and iOS devices at www.uber.com/go. After entering their credit
card information, travelers can request a ride to Sea-Tac Airport from their
current location. During the two-day special, Uber rides will be charged to
Alaska Airlines and, as is customary for Uber riders,no tipping or cash is
necessary.

The offer is valid “while supplies last,” so if you’re heading that way – sign up right away.

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