Super Bowl LX

Holograms help welcome Super Bowl fans to Bay Area airports

Bay Area airports are rolling out creative welcome mats for the thousands of sports fans who are flying in for Super Bowl LX.

In addition to creative signage, activities, selfie-spots and pop-up merch shops, both San Francisco International Airport (SFO) and San Jose Mineta International Airport (SJC) are getting some help from holograms.

In Terminal 3 at San Francisco International Airport, hologram kiosks feature welcome messages from 49er Hall of Famers Steve Young and Jerry Rice, along with San Francisco Mayor Daniel Lurie.

Look for them in the F Gates Food Court and E Gates exit.

At San Jose Mineta International Airport (SJC, holograms that will on site through February 8 are answering questions about getting around both the airport and San Jose.

The hologram kiosks also offer AI ‘selfies.’

Airports celebrate Super Bowl LX & its fans

Super Bowl LX will be played on Feburary 8, 2026 at Levi’s Stadium in Santa Clara, California and will pit the Seattle Seahawks against the New England Patriots.

68,500 ticket holders will get to see the game live in the stadium.

Thousands more will be attending Super Bowl Week events throughout the Bay Area all week.

Many of those fans will be flying into the region for the Big Game and area airports are getting ready to welcome everyone before the game and to send them home after.

San José Mineta International Airport (SJC), is just five miles from Levi’s Stadium and will be accomodating 234 additional commercial flights scheduled by American, Delta, United, Alaska and Southwest Airlines on top of the airport’s regularly scheduled flights.

In addition to selfie-ready Super Bowl LX graphics and special pop-up shops, the airport is joining with San Jose Animal Care and Services to host a pet adoption event on Feburary 12 from 4 p.m. to 8 p.m. in the Terminal B baggage claim area.

And for fans not interested in driving to Levi’s Stadium for the Big Game, SJC is offering $15 all-day parking in Airport Lots 2 and 4 and sharing public transit options.

To get the game day parking deal, use promo code SUPERSAVESJC and book through SJC’s Game Day Parking Website.

To get to Levi’s Stadium from SJC Airport:

The Santa Clara Valley Transporation Authority‘s (VTA) route 60 bus connects SJC Terminals A and B to VTA light rail at the Metro/Airport Station (First Street, near Brokaw).  From there, the light rail Green Line is a 15-minute ride to Levi’s Stadium (Lick Mill Station), then a short walk to Levi’s Stadium. 

Purchase VTA single rider tickets or a VTA day pass.

San Francisco Int’l Airport ready for Super Bowl LX

Airlines have added 28 additional flights into San Francisco International Airport (SFO) for the Super Bowl.

That includes 10 extra arrivals on Friday, February 6th and 13 additional departures on Monday, February 9th.

And just in itme for the Big Game, Waymo is now serving the airport with autonomous taxi rides.

Starting Monday of Super Bowl week, SFO will have a variety of “fan zones” located in multiple terminals.

In Harvey Milk Terminal 1, look for the NFL Super Bowl LX photo booth. It will have a mock football field and a SFO logo. Find it post-security, across from Equator Coffees.

Terminal 2 will host a SFO Tailgate Party with a gridiron floor, giant inflated footballs, games and prizes. Find it post-security, near Compass Books.

And in Terminal 3, look for hologram welcome screens with 49er Hall of Famers Steve Young and Jerry Rice in the F Gates Food Court and E Gates exit.

And, for those who are in the airport during the Big Game, there will opportunities to watch the action live on monitors in the International Terminal A Food Court, in Terminal 3 near Peet’s Coffee and in the Terminal 3 F Food Court.

Oakland San Francisco Bay Airport (OAK)

At Oakland San Francisco Bay Airport (OAK), they’re expecting commercial operations to be normal during Super Bowl week, with a big spike in general aviation traffic.

A cool hotel room, pricey Super Bowl stays + an airport funding idea

We have three travel tidbits for you today.

A cool hotel room in Nashville. Not so surprising Super Bowl LX hotel pricing. And an idea Chicago’s O’Hare International Airport is toying with.

First, Nashville

The Stuck at the Airport hotel team has a soft spot for themed hotel rooms, even though the pricing for these is often beyond our budget.

The Ryman Vinyl Suite at the boutique Noelle hotel in downtown Nashville is the latest to catch our eye.

Created in partnership with the city’s most iconic venue, the Ryman Auditorium, the suite has a vinly wall installion with playable records, original album covers, and a rare Washburn guitar made from the Ryman’s original 1890s oak pews and signed by B.B. King himself.

The wall are covered in the Ryamn’s photos of Johhnny Cash, Dolly Parton, Minnie Pearl, and other American music icons and a variety of other cool features. Starting rate: $959.

Super Bowl LX hotel prices

Thinking of joining in the Super Bowl festivities in Santa Clara, CA on February 8 this year? Get ready to pony up.

We don’t which teams are playing yet, but the lowest prices listed on Tickemaster on Sunday evening were $8,000. The highest: over $28,600.

If you go, you’ll need a place to stay. A few days ago, Hotels.com data was showing hotel searches in Santa Clara 395% year over year 2- and 3-star hotels near Levi’s Stadium carging five to ten times their normal rates with nightly prices exceeding $1,000 in some cases.

Chicago airports exploring sponsorship schemes

Stadiums, concert halls and festivals do it. So why not airports?

The Chicago Department of Aviation (CDA), which operates O’Hare (ORD) and Midway International (MDW) Airports, is actively exploring sponsorships for a variety of amenities and locations at each airport.

A Request for Information (RFI) was issued on January 14, 2026, with responses due by February 17, 2026.

In that RFI, interested parties are asked to rank how interested they might be in naming and sponsorship oportunities for everything from restrooms and animal relief areas to children’s play areas, parking structures, water bottle refill stations and trash or recycling cans.

Take a look at the list and let us know what you think.