Style in the Aisle: Mid-Century Airline Identity
The newest exhibition at Phoenix Sky Harbor International Airport (PHX) highlights the “Golden Age” of air travel.
From the exhibit notes:
“From hot pants and go-go boots to disposable paper dresses, the 1960s and 1970s were known for breaking fashion norms and traditions – even in the airline industry. Mid-century air travel had progressed into a posh experience and airlines built unique brand identities to set themselves apart. Each airline found new ways to attract passengers with amenities like onboard movies, gourmet meals, and glamorous flight attendants.“
This exhibition is put together by the Phoenix Airport Museum and includes eight flight attendant uniforms, historic photographs, and a variety of airline amenity objects.
If you are passing through Phoenix Sky Harbor International Airport, look for the Style in the Aisle exhibit in Terminal 4, level 2 near ticketing through October 2021.
In the meantime, we’ve got some images to share here.
Highlights of the exhibit include Hughes Airwest’s 1977 “sundance yellow” dress with matching bucket-style hat and an American Airlines plaid “Americana” uniform with a raccoon-fur cap. A Trans World Airlines (TWA) single-use, gold paper dress – part of the “Foreign Accents” collection – is also on display.
Airline amenities on display include fine china and themed cocktail swizzle sticks. There’s also a first-class menu featuring caviar and lobster, and an ashtray and lighter with airline logos.