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Help Aeroflot get a new corporate jingle

AEROFLOT

Aeroflot, the state-controlled Russian airline, has put a call out for a new corporate jingle and is willing to pay the right musician 6 million rubles —$160,000 — for just the right catchy tune.

Details of the project were posted on the government’s official procurement website, the Moscow Times reports, and call for a short song that contains the word “Aeroflot” and phrases that sing the praises of the Aeroflot brand.

The winning jingle must also be catchy, encourage people to fly Aeroflot, be devoid of profanity and not reference any non-Aeroflot products and services.

Interested? Aeroflot sent a link to the site where project is posted – but you’ll have to search to search through the Aerflot listing – and you’ll notice right away that the site is only in Russian.

The deadline for applications is Sept. 24, 2014, with a contract winner to be announced on Oct. 9 and the completed jingle due Dec. 15.

“Many airlines use music as part of their branding and this isn’t the first time Aeroflot is creating a Western-style jingle,” said Cameron Fleming, a New York-based advertising copywriter and associate creative director who describes — and shares audio — from two 1960s-era Aeroflot songs on his blog, Fly the Branded Skies.

“They had some serous talent working on those songs,” said Fleming. “The composers were award-winning at the time and one of the singers was Eduard Khil, who later became the viral Internet sensation, Mr. Trololo.”

Aeroflot has five other airline-themed songs posted on its website and Russian airline Transaero has a jaunty downloadable theme song on its site.

(My story about Aeroflot seeking a new jingle first appeared on USA TODAY)

Burners get big welcome at Reno-Tahoe Int’l Airport

RENO MINI MAN

Burning Man kicks off today in the Nevada desert and Reno-Tahoe International Airport has been welcoming attendees – called Burners – from around the world with this 8-foot tall “mini-man” that mimics the much larger sculpture that gets burned at the end of the festival.

Here’s a link to my piece about RNO’s Burning Man activities posted today on USA TODAY’s Today in the Sky section, where I’m doing a two-week fill-in stint

At BER Airport: you can buy, but you can’t fly

BER GATES

Yesterday I posted photos of some of the souvenirs I picked up on my tour of the unopened Berlin Brandenberg Airport.

After repeated requests, I’m still waiting for the airport press office to get back to me with some answers to a long list of questions I sent over, but in the meantime, here’s one more souvenir for sale at the information desk at the viewing tower on the edge of the airport grounds.

BER SOUVENIR BALL

Characters on parade at SFO Airport

Baby boomer alert: Tony the Tiger, Charlie the Tuna, Pillsbury’s Poppin’ Fresh Doughboy and more than 300 other advertising mascots are on display at San Francisco International Airport.

SFO MASCOTS

The collection is offered by the SFO Museum and is on loan from San Francisco-based author, consultant and pop culture historian Warren Dotz. On view: advertising, promotional items and other nostalgia-inducing items for the baby boomer generation.

Here are some samples:

Presented by SFO Museum

sfo snap

Presented by SFO Museum

A World of Characters: Advertising Icons from the Warren Dotz Collection is located pre-security in the International Terminal Main Hall Departures Lobby at San Francisco International Airport through January 4, 2015.

Presented by SFO Museum

Wildlife spotted at Missoula Int’l Airport

Bear at MSO Airport

Along with a moose and a wide variety of other taxidermy animals, this giant bear is on display at Missoula International Airport (MSO).

This small airport has plenty of other attractions to entertain travelers: in addition to free Wi-Fi and an art gallery, there’s a pre-security exhibit of historic “Then and Now” photos of locations around Missoula and an exhibit of photographs by forester-artist K.D. Swan as well as a short documentary about his life and work and the early years of the national forests.

kd swan moose

KD Swan photo courtesy Forest Service Northern Region – via Flickr

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