Here’s how Zappos surprised travelers at IAH airport

Yes,it was a stunt. And yes, it was a big ad for Zappos.com.

But if you were traveling on the day before Thanksgiving and had checked a bag on one of seven “lucky” American Airlines flights arriving at George Bush Intercontinental Airport in Houston, you’d likely have been as thrilled as these folks were to find the experience transformed from drudgery to game show.